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Welcome to the world of Tata Tea!

Being the second largest tea producer in the world, They are a sub-brand of Tata Consumer Products.

Let's dive into the details below!

Tata tea
Map of consumer usage
Tetley
Tea Pigs
Good earth
Joekels
Jemča
Vitax tea
Tata Tea: Welcome
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A story of Tata tea -
How a local tea brand became a global player

5 min read

Tata Tea: Text
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5 min read

Jaago Re! – Awakening the social consciousness with a cup of tea

A social cause marketing campaign that was started 13 years ago and is still running..

Tata Tea: Text

Multiculturalism and Brand ambassadors

3 min read

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Tata Tea: Text
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Being E-Tea-hical

3 min read

Tata Tea: Text
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Tea party 
with Gen Z

A soiree where Gen Z's from four different countries tasted two of Tata Tea's sub brands

and gave some honest opinions! 

An Analysis on packaging, taste, sustainability and more!

Tata Tea: Text
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Tata Tea + Digi mind
= A winning combo

A brief summary on how this 
listening tool helped me write about Tata tea

Tata Tea: Text
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